We focus on Sustainability from an economic perspective rather than an ecological one.  How can investors make money from this mega-trend?  How do you join with the many consumers and businesses that use Sustainable technologies and techniques to drive cost savings?  What companies are “taking the point” in creating the New Sustainable Economy?

A convergence of political and economic forces is giving birth to a new era for Green Technologies.  Companies that “walk the walk” are experiencing both significant cost reductions and developing new products.  They are adjusting to the new reality of resource shortages. These forward lookers are leveraging knowledge capital to do more business with fewer inputs.  They are riding the new wave.

Investors and consumers that embrace the Green Technological Revolution will see their fortunes rise with the tide.  New Sustainable Economy identifies the key Green Technologies that are enabling society to maintain living standards in this era of resource shortages.  We feature the companies that are behind those technologies.  We maintain a portfolio of publicly traded green companies.  We tell the stories of privately-held companies so you can improve your life with their products while you wait for their Initial Public Offerings.

Human sustainability is achieved by learning to consume the Earth’s resources no faster than they can be replenished.   This site covers Green Technological development in 3 arenas of technology:

1. Green electricity generation and transmission. Green electricity’s production sources include solar, wind, hydroelectric and biomass. The “Smart Grid” gets the power where it is needed more efficiently.
2. Transportation from renewable fuels.  Moving ourselves and the goods we use currently consumes huge amounts of fossil fuel. We cover renewable fuels and plug-in cars.
3. Green Technologies that enable more sustainable resource utilizationWe report on both processes and technologies that make current activities more efficient.

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